So you started your VA business! It’s an exciting time, hitting the go live button on your website, posting to your new business Facebook page, sending out your first email newsletter. We all hope the clients come rushing in, but maybe that’s not how it happens….I know it didn’t for me.
Landing your first client can be tough, but I promise you IT WILL HAPPEN! And to get you going let me give you a couple ideas and strategies to help you land that first client.
Tell your friends and family.
The first thing people will tell you to do is share your exciting news with your friends and family. These are people who want to see you succeed so why not get the news out? A friend might know a small business owner that needs some help, or a family member might share your news with their Facebook friends spreading your news further afield.
Mine your inbox.
Once you’ve let your friends and family know about your venture open up your inbox and start looking for potential leads. Look through your email newsletter subscriptions and see if there’s someone you would like to work with, chances are you have a lot of small businesses sending you emails.
You gave them your email address because you like their site or their product so why not drop them a note to let them know how much you love their work and offer your VA services? Everyone loves praise so even if you don’t manage to book them as a client you will have made their day.
Find your clients on Facebook.
As soon as I started my VA business I took to Facebook to find out where my potential clients would be….and it totally worked! Are you trying to land fashion blogger clients? There are lots of FB pages out there where likeminded people gather to collaborate, share content and work together. Put in “fashion blogger” in the search bar and see where it leads you. Or try “virtual assistant + your niche”, odds are there is a group out there that fits the bill and they are likely looking for advice or even VA help on projects.
Join VA Facebook Groups.
I also joined several Facebook groups that are for VA’s. These groups are great places to ask your questions, get advice and even find jobs. Here are a few free groups I’m a part of; Virtual Assistant Savvies, Food Bloggers Virtual Assistants, and Virtual Assistant Business Community.
In addition to these free communities I’m also a part of Gina Horkey’s VA Leads Community. This is a paid Facebook group where Gina posts leads for VA work. After completing her 30 Days or Less to Virtual Assistant Success course I decided to join because it felt like the right thing for me. I love this community and find that the $1 trial period was well worth it and was willing to pay the $25 monthly fee to continue.
If none of the tactics above work for you I have one more idea….
Join a Freelancer Group.
While this wasn’t the route I took I can see how using services like Upwork or Fiverr can give new virtual assistants experience. If you choose to go this route know that you will most likely be paid less than if you go it on your own. I always try to remember that I’m happiest when I feel properly compensated for my work, so be sure to keep that in mind as you accept work through these sites.
So how did I find my first client?
Truth be told I found her through a Facebook group. Another VA put out a call because she was unable to help this particular person. I wrote a pitch and landed my first client! I was shocked! I was excited! I also had that oh sh*#t moment where I thought to myself, “can I do this?!” The answer was yes! Remember to be upfront with new clients, let them know you’re a new VA, if they’re down with taking you on it can be a great learning opportunity for the both of you.